Pragmatic play partners with JK Bet in further Brazilian growth

The provider expands Brazilian footprint with a new partnership

Pragmatic Play, a leading content provider to the iGaming industry, has strengthened its lead in Brazil thanks to an agreed deal with JK BET.

The latest in a string of deals in the vibrant Brazilian market will see JK BET customers gain access to the provider’s popular Slots, Live Casino, and Virtual Sports content, featuring a variety of player-favourite and revenue-boosting games.

Recently released slots such as Sword of Ares™ and Big Bass – Keeping it Reel™, as well as award-winning titles like Sugar Rush™ and Gates of Olympus™ will form part of the package, alongside a diverse collection of Live Casino titles, including staples Sweet Bonanza CandyLand and Mega Wheel.

Virtual Sports content completes the provision with titles such as Force 1, as well as football, horse and greyhound racing set to make their way to the operator’s player base, with the titles providing detailed 3D renderings of a range of popular sports and a wide range of betting markets.

The Brazilian market continues to provide significant commercial opportunities for Pragmatic Play as does the wider Latin American region and the JK BET agreement is one of several to have been recently announced.

Victor Arias, Vice President of Latin American Operations at Pragmatic Play, said: “It is fantastic to be able to welcome JK BET to our family of valued partners; its platform is another that will prove valuable in enhancing our profile in what is an important market for us.”

Caio Felipe, CEO at JK BET, said: “Pragmatic Play’s content offering is as comprehensive as it is high quality and being able to secure three verticals at once is great business for us. The addition of this huge range of new games will be incredible news for our players and our brand.”